Folklore.
4/16/2014 10:40:00 amGigantic cardboard shoes. That's the first thing I noticed, and fell in love with, when Folklore first opened on Islington's Upper St in 2012. Well, that.... and an amazing outlook, aesthetic and some seriously desirable pieces.
The shoes, by Mark O'Brien, were commissioned by Folklore founder, Danielle Reid to use up the material waste from opening the shop. How fitting for a store dedicated to better living through sustainability, with attention to materials, manufacture, craftsmanship and design stories.
I thought you would enjoy seeing these collections of objects, and the monochrome palette, sensitive but strong, with its flashes of primaries. Pop down to Islington or browse their online store. Folklore carry the M.Hulot Agfa coin purse, Rollei iPad case and our navy/tan Zeiss keyring.
**Folklore are running a fantastic competition in the run up to Easter. Check out their FB or Twitter to see how you can win an Enamel bakeware set worth £65.
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